Are You Lying To Yourself
If your business failed today, how many people would be affected? Whether you are a Solo-preneur whose failed risks might cause bankruptcy or you employ 100's of families who depend on you. The weight of your possible failures as an entrepreneur can be overwhelming. These struggles have reportedly led to 72% of founders struggling with mental health and 37% suffering from anxiety. As you know, even the mountain top of success comes with its dangers for us. Probably the scariest part of the study is that 81% of entrepreneurs hide their stress, fears, and challenges from others. We lie to ourselves, thinking, "We will spare them the stress," or "They could not possibly understand." Deep down, we know that's not true, but who can you talk to? The statistics show that most businesses fail because of the same things. Maybe the circumstances are different, but what if one authentic conversation could have stopped the mistake or helped ease the pain?
If you are not curious... don't watch
180kAverage
Business Debt
72%Founders Struggle
With Mental Health
90%Business Failure
in Ten years
Be A Part Of The Change.
Real
Community
Life is too short to waste time on another business-networking thing. The goal is to cultivate an authentic community of only business owners. Our culture will be about building lasting friendships and finding trusted advisors over a quick networked sale. Building this foundation can create opportunities for transformative growth in your character and the health of your business.
Tested
business Advice
The value of fire-tested experience in business can be exponential. Combine that with adding relevance because it came from someone further along in the same journey as you. Not to mention, you can also ask follow-up questions along the way in your journey adjacent to that same person. Plus, you will have access to other real entrepreneur stories of failure and success about relevant topics in several different formats.
Inspiration & Creative Spark
We all get stuck in growing our business or staying motivated to do anything past what we must do to survive. Truthfully, the toughness of your circumstances would make it hard for you to be creative or stay inspired. So we ask experts or go to conferences to break free because we know that being stuck could kill the business in the long term. You get the temporary reprieve and back to the same as before. Our culture is centered around inspiring you and being that creative spark with you.
Productive Accountablity
Let's be honest with each other; normal accountability is the worst. The dynamics of using shame as a motivator eventually leads to really unhealthy relational situations. It makes a lot of sense that 81% of entrepreneurs don't share their struggles because they don't want to face the shame or the full weight of what is actually happening. Changing accountability into something that is life-giving and actually valuable to your success might make a difference to accepting it. We've got you covered.
Looking for an Entrepreneur Community that Understands?
Why You Should Rebel?
The stakes are higher than ever regarding symbiotic relationships between small businesses and the economy. The fact that 46% of jobs in America come from small businesses is tremendous and concerning. As you know, as a business owner, your employee costs are going up, as well as production costs. The margins are getting tighter, and your cost of living is getting higher, and at some point, something will break. Reading this, the reality of 90% failure might be an ever-present fear you face daily. So, things need to change, but it's not something one person can fix alone. It will take a collective of entrepreneurs who want to rebel against the status quo and help each other to solve the problems. Let's face it. The alternative could change the business landscape forever, where we all work for larger corporations.
Why Defeat 90?
Defeat 90 is focused on creating opportunities for authentic conversation between entrepreneurs. The goal is to disrupt the unintentional isolation that happens to most entrepreneurs and promote vulnerable discussions. Every brave entrepreneur has their own war story that could be the missing piece someone else needs. Defeating the 90% failure rate will happen by empowering the collective to help each other navigate the minefields of owning a business. Also, understanding financial success is only one-half of what true success should look like; we push for deeper character found in accountability. There has to be an ongoing conversation focused on what a true, healthy entrepreneurial leader should look like in a successful endeavor. Defeat 90 is not just about lowering the failure rate in business. It is centered around the hope that by empowering healthy business leaders, the community that surrounds them will thrive because of their impact.
The Dark Side of Ambition: Are We Sacrificing Too Much for Entrepreneurial Success
Explore the hidden costs of hustle culture in entrepreneurship. Discover how redefining ambition can lead to sustainable success and a balanced life. Learn why true success isn't just about profits bu... ...more
Authentic Business Life
February 11, 2025•3 min read
Business Authenticity Crisis: The Silent Epidemic Threatening Companies in 2025
Explore the hidden business integrity crisis of 2025: How 'fake it till you make it' culture is damaging entrepreneurship and authentic business practices. ...more
Authentic Business Life
February 11, 2025•4 min read
The Creation of Defeat 90: The Entrepreneur Failure Rebellion
Explore how real entrepreneurship experiences and business failure stories are reshaping success in 2025. Join the Defeat 90 movement to learn from shared experiences. ...more
The Heart of Defeat 90
February 11, 2025•5 min read
Mission Statement: To engage in authentic conversations that explore the depths of healthy entrepreneurship with the hope of solving the 90% failure epidemic and its terrible effects on our families.
Explore Site
Blog
Mission
About
Events
Legal
Parting Thought
Using the verbiage of rebellion is not a gimmick. Something has to change because the impact of business failure has on the world is crazy. So, if you want to be a part of changing the world while at the same time growing your business, you are in the right place. It's not going to be easy but anything worth doing is hard.
Copyright 2025. All Right are Reserved Defeat 90